BRAND IMAGE IN INFLUENCING INSTAGRAM SHOPPING INTENTION OF NOTEBOOK PRODUCT: THE CASE OF KUTULIS KATA
In Indonesia, nowadays people are often looking for online shopping accounts on Instagram. Instagram has become the most popular social media in a worldwide. Its function is partially changed into marketing purposes for most business. In addition, mostly Indonesia’s local brand is used Instagram as...
Saved in:
| Main Author: | |
|---|---|
| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/80517 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |
Be the first to leave a comment!