PERANCANGAN STRATEGI PEMASARAN BERDASARKAN ANALISIS PREFERENSI KONSUMEN PADA PLUS FORTY NINE CAFÉ AND SPACE

The coffee shop industry in major Indonesian cities, particularly Bandung, West Java, is growing rapidly. Many entrepreneurs are starting coffee shop businesses, making cafes a place for social interaction. Although this industry grew by 4.62% in the second quarter of 2023, Plus Forty Nine Café a...

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Bibliographic Details
Main Author: Putri Andita, Nabila
Format: Final Project
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/82976
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Institution: Institut Teknologi Bandung
Language: Indonesia