PENERAPAN KOMUNIKASI PEMASARAN TERPADU DALAM MENINGKATKAN KEGIATAN PEMASARAN DI TEMBI RUMAH BUDAYA YOGYAKARTA
The research aims to know about the implementation of integrated marketing communication in enhancing marketing activities and obstacles faced in Tembi Rumah Budayain carrying out its integrated marketing communication strategy. The research conducted in Tembi Rumah Budaya. Data collected through in...
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Main Authors: | , DZIKRINA NOOR F, , Arina Pramusita SIP., M.Si |
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Format: | Theses and Dissertations NonPeerReviewed |
Published: |
[Yogyakarta] : Universitas Gadjah Mada
2014
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Subjects: | |
Online Access: | https://repository.ugm.ac.id/131401/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=71866 |
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Institution: | Universitas Gadjah Mada |
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