Situational variation influence in brand choice behavior the study of fast restaurant consumers in Yogyakarta
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Main Authors: | , SARSITO, Avinida, , Dr. Prasetyo Soepono, MBA.,MA |
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Format: | Theses and Dissertations NonPeerReviewed |
Published: |
[Yogyakarta] : Universitas Gadjah Mada
2000
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Subjects: | |
Online Access: | https://repository.ugm.ac.id/40839/ http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=1704 |
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Institution: | Universitas Gadjah Mada |
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