Success and failure factors among selected Binalot Fiesta Foods, Inc.'s Franchisees

• Main Authors: Abrenica, Jasmine Mae L., Araneta, Lauren Gabrielle O., Zapanta, Kristine Ray O.
• Format: text
• Language: English
• Published: Animo Repository 2011
• Subjects: Binalot Fiesta Foods, Inc.; Restaurant management; Franchises (Retail trade) > Philippines; Business Administration, Management, and Operations
• Online Access: https://animorepository.dlsu.edu.ph/etd_bachelors/10734
• Institution: De La Salle University

This research reviews literature and articles pertaining to franchising. The study defines and analyzes the factors affecting the performance of franchise outlets, and explains the reasons behind their success or failure. The researchers chose Binalot Fiesta Foods Inc., a franchise business, as the...