The impact of service innovation to perceived customer value in selected Five-Star Hotels in Metro Manila
The presence of many competitors had made it increasingly difficult for hotels to gain a competitive edge in doing business. With this in mind, the researchers thought of how service innovation will help these companies compete in their industry. It has been said by various researchers that service...
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| Main Authors: | , , , |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
2011
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| Online Access: | https://animorepository.dlsu.edu.ph/etd_bachelors/14769 |
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| Institution: | De La Salle University |
| Language: | English |