1994 proposed advertising campaign for Bench
Bench is currently the market leader in the apparel industry. It manufactures and markets shirts, slacks, polos and jeans. It competes with Penshoppe and Company B for its share of the market because they practically market the same products that Bench is offering to its consumers. Of these two comp...
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Main Authors: | Arbolente, Marisel L., Lindo, Ma. Lourdes Victoria P., Montalban, Zarah Angela S. |
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Format: | text |
Language: | English |
Published: |
Animo Repository
1993
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Online Access: | https://animorepository.dlsu.edu.ph/etd_bachelors/16778 |
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Institution: | De La Salle University |
Language: | English |
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