An advertising campaign for MTV Philippines

To open the summer season, MTV Philippines introduced its newest property, MTV Summer Grind, last April 2004. Breaking away from the MTV Grind that we know, the company held the event at the NBC Tent. The advertising campaign for the said event also veered away from the familiar beach feel of the Gr...

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Bibliographic Details
Main Author: Gervasio, Ma. Estela Olivia S.
Format: text
Language:English
Published: Animo Repository 2004
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Online Access:https://animorepository.dlsu.edu.ph/etd_bachelors/17623
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Institution: De La Salle University
Language: English

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