Self-esteem, product perception and social interaction as predictors of shopping behavior of Filipinos

Self-esteem, product perception and social interaction as predictors of shopping behavior of Filipinos

This quantitative study investigates self-esteem, product perception and social interaction as predictors of shopping behavior of Filipinos. Two hundred one (201) Filipino young urban professionals around Metro Manila participated in this study. The participants answered four scales for this study n...

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Bibliographic Details
Main Authors: Bunsoy, Nina Ricci G., Kwon, Najin, Rodriguez, Anna Virgilia V.
Format: text
Language:English
Published: Animo Repository 2010
Subjects:
Shopping > Philippines
Consumer behavior > Philippines
Consumers > Philippines
Consumers > Psychology
Psychology
Online Access:https://animorepository.dlsu.edu.ph/etd_bachelors/8850
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Institution: De La Salle University
Language: English

Internet

https://animorepository.dlsu.edu.ph/etd_bachelors/8850

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