Self-esteem, product perception and social interaction as predictors of shopping behavior of Filipinos
This quantitative study investigates self-esteem, product perception and social interaction as predictors of shopping behavior of Filipinos. Two hundred one (201) Filipino young urban professionals around Metro Manila participated in this study. The participants answered four scales for this study n...
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| Main Authors: | , , |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
2010
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| Subjects: | |
| Online Access: | https://animorepository.dlsu.edu.ph/etd_bachelors/8850 |
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| Institution: | De La Salle University |
| Language: | English |
