Integrating pre-purchase affect in product concept development

The pre-purchase Affect Model (PAM) was developed. It predicts how product criteria for purchase may engender affect. A field survey was conducted to determine what criteria consumers use to purchase electronic products and items of clothing. A total of 23 and 21 criteria were identified for buying...

Full description

Saved in:

Bibliographic Details
Main Authors:	Seva, Rosemary R., Helander, Martin G., Duh, Henry Been Lirn
Format:	text
Published:	Animo Repository 2007
Subjects:	Product design—Psychological aspects Consumers—Attitudes Human Factors Psychology
Online Access:	https://animorepository.dlsu.edu.ph/faculty_research/9238
Tags:	Add Tag No Tags, Be the first to tag this record!
Institution:	De La Salle University

id	oai:animorepository.dlsu.edu.ph:faculty_research-10932
record_format	eprints
spelling	oai:animorepository.dlsu.edu.ph:faculty_research-109322023-05-11T00:00:43Z Integrating pre-purchase affect in product concept development Seva, Rosemary R. Helander, Martin G. Duh, Henry Been Lirn The pre-purchase Affect Model (PAM) was developed. It predicts how product criteria for purchase may engender affect. A field survey was conducted to determine what criteria consumers use to purchase electronic products and items of clothing. A total of 23 and 21 criteria were identified for buying clothing and electronic products, respectively. There were 11 types of criteria for clothes and nine for electronic products. The criteria were compared with the product attributes. If there was a match pre-purchase affect resulted. The use of the model will help define design attributes that are capable of eliciting affect. Keywords: product design, affective product design, modelling 2007-01-01T08:00:00Z text https://animorepository.dlsu.edu.ph/faculty_research/9238 Faculty Research Work Animo Repository Product design—Psychological aspects Consumers—Attitudes Human Factors Psychology
institution	De La Salle University
building	De La Salle University Library
continent	Asia
country	Philippines Philippines
content_provider	De La Salle University Library
collection	DLSU Institutional Repository
topic	Product design—Psychological aspects Consumers—Attitudes Human Factors Psychology
spellingShingle	Product design—Psychological aspects Consumers—Attitudes Human Factors Psychology Seva, Rosemary R. Helander, Martin G. Duh, Henry Been Lirn Integrating pre-purchase affect in product concept development
description	The pre-purchase Affect Model (PAM) was developed. It predicts how product criteria for purchase may engender affect. A field survey was conducted to determine what criteria consumers use to purchase electronic products and items of clothing. A total of 23 and 21 criteria were identified for buying clothing and electronic products, respectively. There were 11 types of criteria for clothes and nine for electronic products. The criteria were compared with the product attributes. If there was a match pre-purchase affect resulted. The use of the model will help define design attributes that are capable of eliciting affect. Keywords: product design, affective product design, modelling
format	text
author	Seva, Rosemary R. Helander, Martin G. Duh, Henry Been Lirn
author_facet	Seva, Rosemary R. Helander, Martin G. Duh, Henry Been Lirn
author_sort	Seva, Rosemary R.
title	Integrating pre-purchase affect in product concept development
title_short	Integrating pre-purchase affect in product concept development
title_full	Integrating pre-purchase affect in product concept development
title_fullStr	Integrating pre-purchase affect in product concept development
title_full_unstemmed	Integrating pre-purchase affect in product concept development
title_sort	integrating pre-purchase affect in product concept development
publisher	Animo Repository
publishDate	2007
url	https://animorepository.dlsu.edu.ph/faculty_research/9238
_version_	1767197013206630400

Integrating pre-purchase affect in product concept development

Similar Items