Product-behavior targeting: Affective design method for sustainability
Methods that promote sustainable consumption have not considered the use of emotions to influence behavior. Affective design methodologies usually focus in stimulating sales such as Kansei and Citarasa Engineering. The use of affect as a driver to change behavior had not been given much consideratio...
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| Format: | text |
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Animo Repository
2019
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| Online Access: | https://animorepository.dlsu.edu.ph/faculty_research/1466 |
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| Institution: | De La Salle University |