Grocery product arrangement using cluster analysis

• المؤلفون الرئيسيون: Seva, Rosemary R., Carandang, Carmi, Lim, Katrina, Khoo, Jade Marie A., Gutierrez, Alma Maria Jennifer A., Tangsoc, Jazmin C.
• التنسيق: text
• منشور في: Animo Repository 2019
• الموضوعات: Display of merchandise; Supermarkets; Consumer behavior; Industrial Engineering
• الوصول للمادة أونلاين: https://animorepository.dlsu.edu.ph/faculty_research/2512

Literature on grocery layout improvements are limited. Grocery owners do not consider customer expectations in layout design. This study aims to determine products that must be grouped together in a grocery store based on customer's expected adjacency. The main method used is card sorting to id...