The rise of experiential brand marketing in integrated marketing communications
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2010
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| Online Access: | https://animorepository.dlsu.edu.ph/faculty_research/5006 |
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oai:animorepository.dlsu.edu.ph:faculty_research-57732022-03-21T00:49:16Z The rise of experiential brand marketing in integrated marketing communications Estrella, Aristotles C. 2010-12-10T08:00:00Z text https://animorepository.dlsu.edu.ph/faculty_research/5006 Faculty Research Work Animo Repository Branding (Marketing) Marketing |
| institution |
De La Salle University |
| building |
De La Salle University Library |
| continent |
Asia |
| country |
Philippines Philippines |
| content_provider |
De La Salle University Library |
| collection |
DLSU Institutional Repository |
| topic |
Branding (Marketing) Marketing |
| spellingShingle |
Branding (Marketing) Marketing Estrella, Aristotles C. The rise of experiential brand marketing in integrated marketing communications |
| format |
text |
| author |
Estrella, Aristotles C. |
| author_facet |
Estrella, Aristotles C. |
| author_sort |
Estrella, Aristotles C. |
| title |
The rise of experiential brand marketing in integrated marketing communications |
| title_short |
The rise of experiential brand marketing in integrated marketing communications |
| title_full |
The rise of experiential brand marketing in integrated marketing communications |
| title_fullStr |
The rise of experiential brand marketing in integrated marketing communications |
| title_full_unstemmed |
The rise of experiential brand marketing in integrated marketing communications |
| title_sort |
rise of experiential brand marketing in integrated marketing communications |
| publisher |
Animo Repository |
| publishDate |
2010 |
| url |
https://animorepository.dlsu.edu.ph/faculty_research/5006 |
| _version_ |
1767196220190621696 |