Value-based distribution of I.T. security products in the Philippines

While the network security market's growth is on an upswing, there is a seeming lack of prioritization by the members of the distribution channel. This study aims to show how a Philippine I.T. distributor applied value-based distribution practices to help a global network security brand penetra...

Full description

Saved in:
Bibliographic Details
Main Author: Lim, Madel Baljon
Format: text
Published: Animo Repository 2011
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/faculty_research/8042
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: De La Salle University