Value-based distribution of I.T. security products in the Philippines
While the network security market's growth is on an upswing, there is a seeming lack of prioritization by the members of the distribution channel. This study aims to show how a Philippine I.T. distributor applied value-based distribution practices to help a global network security brand penetra...
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| Main Author: | |
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| Format: | text |
| Published: |
Animo Repository
2011
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| Subjects: | |
| Online Access: | https://animorepository.dlsu.edu.ph/faculty_research/8042 |
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| Institution: | De La Salle University |