Strategy for the Cultural Contents Industry to Secure Competitive Advantage Using Fourth Industrial Revolution Technology
With the coming of the fourth industrial revolution, cultural contents industry requires a new strategy to enhance its competitive advantages. As a result, governments and companies have been focusing their efforts on finding new business models and expanding the value chain in order to respond to t...
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Main Authors: | Jung, Jin Sup, Lee, Min Jae |
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Format: | text |
Published: |
Archīum Ateneo
2024
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Subjects: | |
Online Access: | https://archium.ateneo.edu/kk/vol1/iss32/9 https://archium.ateneo.edu/context/kk/article/1779/viewcontent/KK_2032_2C_202019_209_20Special_20Forum_20Kritika_20__20Jung_2C_20Lee.pdf |
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Institution: | Ateneo De Manila University |
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