Singapore Zoological Gardens : effects of environmental stimuli on visitors' perceptions

This research aims to evaluate the service quality of the Singapore Zoological Gardens using the Gaps Model and the Servqual Measurement tool.

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Bibliographic Details
Main Authors: Chew, Pei Pei., Lee, Ee Hoon., Loo, Puay Khoon.
Other Authors: Hooi, Den Huan
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/10184
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Institution: Nanyang Technological University