Practical approach to strategic communications in effective campaign planning for World Vision Singapore.

Practical approach to strategic communications in effective campaign planning for World Vision Singapore.

This report provides a practical insight into the use of strategic communications in effective campaign planning for World Vision Singapore, an international non-profit organisationl.

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Bibliographic Details
Main Authors: Liew, Sharon Xue Rong., Lim, Dan Li., Tay, Soo Hong., Xin, Huiwen.
Other Authors: Lee, Chun Wah
Format: Final Year Project
Published: 2008
Subjects:
DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns
Online Access:http://hdl.handle.net/10356/1020
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Institution: Nanyang Technological University
Description
Summary:This report provides a practical insight into the use of strategic communications in effective campaign planning for World Vision Singapore, an international non-profit organisationl.

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