Banner advertising on the Internet

• المؤلفون الرئيسيون: Ng, Hock Yam, Lee, Tan Ling, Tan, Alan Wei Soon
• مؤلفون آخرون: Dana, Teresa Elizabeth
• التنسيق: Final Year Project
• منشور في: 2008
• الموضوعات: DRNTU::Business::Advertising::Advertising method
• الوصول للمادة أونلاين: http://hdl.handle.net/10356/10530

With the increasing popularity of the Internet, many businesses are adopting this interactive medium as an alternative outlet to reach their customers. As a result, advertising traffic on the Internet has also increased. The objective of this study is to use the results of the survey in order to she...