Little Christmas dream with MDAS promotional campaign for Muscular Dystrophy Association (Singapore).

• المؤلفون الرئيسيون: Loo, Carol May San., Ong, JinLin.
• مؤلفون آخرون: Lee, Chun Wah
• التنسيق: Final Year Project
• منشور في: 2008
• الموضوعات: DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns
• الوصول للمادة أونلاين: http://hdl.handle.net/10356/1071
• المؤسسة: Nanyang Technological University

Muscular dystrophy (MD) is a disease that is little known in Singapore. In 2000, the Muscular Dystrophy Association of Singapore (MDAS) was set up with the aim to provide care and support to MD patients and their family members. However, since its establishment, MDAS has not undertaken any major pub...