Common factors influencing consumers' choice and return patronage of food establishments in Singapore.
The objective of this study is to investigate the common factors influencing both consumers' choice and return patronage of food establishments in Singapore. The study purports to establish this common link across sit-in restaurants, fast food outlets and hawker centres, and concludes with spec...
محفوظ في:
المؤلفون الرئيسيون: | , , |
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مؤلفون آخرون: | |
التنسيق: | Final Year Project |
منشور في: |
2008
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الموضوعات: | |
الوصول للمادة أونلاين: | http://hdl.handle.net/10356/10953 |
الوسوم: |
إضافة وسم
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المؤسسة: | Nanyang Technological University |
الملخص: | The objective of this study is to investigate the common factors influencing both consumers' choice and return patronage of food establishments in Singapore. The study purports to establish this common link across sit-in restaurants, fast food outlets and hawker centres, and concludes with specific recommendations for the respective establishment. |
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