Debit cards in Singapore
The focus of this study is on teenagers and young adults who are the main customers of debit cards. The study aims to determine the factors, both antecedent variables and socialization agents, that have an influence on the ownership and usage of debit cards; and also identify the attributes in debit...
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2008
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sg-ntu-dr.10356-112802023-05-19T05:44:56Z Debit cards in Singapore Koh, Ke Ching Lam, Pei Yun Whang, Gerardine Soo Ann Murthy, Bvsan Nanyang Business School DRNTU::Business::General::Social aspects The focus of this study is on teenagers and young adults who are the main customers of debit cards. The study aims to determine the factors, both antecedent variables and socialization agents, that have an influence on the ownership and usage of debit cards; and also identify the attributes in debit cards in general that are perceived to be important by consumers when deciding to subscribe to a debit card. 2008-09-24T07:53:08Z 2008-09-24T07:53:08Z 2001 2001 Final Year Project (FYP) http://hdl.handle.net/10356/11280 Nanyang Technological University application/pdf |
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DRNTU::Business::General::Social aspects Koh, Ke Ching Lam, Pei Yun Whang, Gerardine Soo Ann Debit cards in Singapore |
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The focus of this study is on teenagers and young adults who are the main customers of debit cards. The study aims to determine the factors, both antecedent variables and socialization agents, that have an influence on the ownership and usage of debit cards; and also identify the attributes in debit cards in general that are perceived to be important by consumers when deciding to subscribe to a debit card. |
author2 |
Murthy, Bvsan |
author_facet |
Murthy, Bvsan Koh, Ke Ching Lam, Pei Yun Whang, Gerardine Soo Ann |
format |
Final Year Project |
author |
Koh, Ke Ching Lam, Pei Yun Whang, Gerardine Soo Ann |
author_sort |
Koh, Ke Ching |
title |
Debit cards in Singapore |
title_short |
Debit cards in Singapore |
title_full |
Debit cards in Singapore |
title_fullStr |
Debit cards in Singapore |
title_full_unstemmed |
Debit cards in Singapore |
title_sort |
debit cards in singapore |
publishDate |
2008 |
url |
http://hdl.handle.net/10356/11280 |
_version_ |
1770564828010643456 |