Consumer behavior of females in color cosmetics.

To find out the consumer behavior of females in color cosmetics with respect to their frequency of purchase, their brands purchased, product attributes they looked for, switching patterns and purchasing factors.

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Bibliographic Details
Main Authors:	Lee, Florence Yen Ching., Chan, Pui Yeng., Chan, Hui Peng.
Other Authors:	Tan, Thomas Tsu Wee
Format:	Final Year Project
Published:	2008
Subjects:	DRNTU::Business::Marketing::Consumer behavior
Online Access:	http://hdl.handle.net/10356/11673
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Institution:	Nanyang Technological University

id	sg-ntu-dr.10356-11673
record_format	dspace
spelling	sg-ntu-dr.10356-116732023-05-19T06:09:05Z Consumer behavior of females in color cosmetics. Lee, Florence Yen Ching. Chan, Pui Yeng. Chan, Hui Peng. Tan, Thomas Tsu Wee Nanyang Business School DRNTU::Business::Marketing::Consumer behavior To find out the consumer behavior of females in color cosmetics with respect to their frequency of purchase, their brands purchased, product attributes they looked for, switching patterns and purchasing factors. 2008-09-24T07:57:42Z 2008-09-24T07:57:42Z 2001 2001 Final Year Project (FYP) http://hdl.handle.net/10356/11673 Nanyang Technological University application/pdf
institution	Nanyang Technological University
building	NTU Library
continent	Asia
country	Singapore Singapore
content_provider	NTU Library
collection	DR-NTU
topic	DRNTU::Business::Marketing::Consumer behavior
spellingShingle	DRNTU::Business::Marketing::Consumer behavior Lee, Florence Yen Ching. Chan, Pui Yeng. Chan, Hui Peng. Consumer behavior of females in color cosmetics.
description	To find out the consumer behavior of females in color cosmetics with respect to their frequency of purchase, their brands purchased, product attributes they looked for, switching patterns and purchasing factors.
author2	Tan, Thomas Tsu Wee
author_facet	Tan, Thomas Tsu Wee Lee, Florence Yen Ching. Chan, Pui Yeng. Chan, Hui Peng.
format	Final Year Project
author	Lee, Florence Yen Ching. Chan, Pui Yeng. Chan, Hui Peng.
author_sort	Lee, Florence Yen Ching.
title	Consumer behavior of females in color cosmetics.
title_short	Consumer behavior of females in color cosmetics.
title_full	Consumer behavior of females in color cosmetics.
title_fullStr	Consumer behavior of females in color cosmetics.
title_full_unstemmed	Consumer behavior of females in color cosmetics.
title_sort	consumer behavior of females in color cosmetics.
publishDate	2008
url	http://hdl.handle.net/10356/11673
_version_	1770565680232398848

Consumer behavior of females in color cosmetics.

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