Customer satisfaction in the life insurance industry
Variables that affect the consumers' decision when purchasing their insurance policies and the level of customer satisfaction finally derived from the purchase are being looked in the project.
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| Main Authors: | , , |
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| Other Authors: | |
| Format: | Final Year Project |
| Published: |
2008
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/11679 |
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| Institution: | Nanyang Technological University |
| Summary: | Variables that affect the consumers' decision when purchasing their insurance policies and the level of customer satisfaction finally derived from the purchase are being looked in the project. |
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