Customer satisfaction in the life insurance industry

Variables that affect the consumers' decision when purchasing their insurance policies and the level of customer satisfaction finally derived from the purchase are being looked in the project.

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書目詳細資料
Main Authors: Ang, Jenny Poh Khim, Lim, Hwee Cheen, Ow, Hui Chen
其他作者: Tan, Thomas Tsu Wee
格式: Final Year Project
出版: 2008
主題:
在線閱讀:http://hdl.handle.net/10356/11679
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機構: Nanyang Technological University