Customer complaint behaviour of Singaporeans vs. non-Singaporeans in mid-range restaurants : evidence from generation Y customers.

The paper aims to investigate the differences in customer complaint behavior and motivation between Generation Y Singaporeans and Non-Singaporeans in Mid-range restaurants. It also takes a deeper delve into the differing cultures of both groups. From there, customer complaint management strategies c...

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Bibliographic Details
Main Authors:	Koh, Chiat Ying., Chua, Randy Wei Jing., Phang, Edelina Chang E.
Other Authors:	Yong Oi Hing Audrey
Format:	Final Year Project
Language:	English
Published:	2009
Subjects:	DRNTU::Business::Marketing::Consumer behavior
Online Access:	http://hdl.handle.net/10356/15037
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Institution:	Nanyang Technological University
Language:	English

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record_format	dspace
spelling	sg-ntu-dr.10356-150372023-05-19T07:23:08Z Customer complaint behaviour of Singaporeans vs. non-Singaporeans in mid-range restaurants : evidence from generation Y customers. Koh, Chiat Ying. Chua, Randy Wei Jing. Phang, Edelina Chang E. Yong Oi Hing Audrey Nanyang Business School DRNTU::Business::Marketing::Consumer behavior The paper aims to investigate the differences in customer complaint behavior and motivation between Generation Y Singaporeans and Non-Singaporeans in Mid-range restaurants. It also takes a deeper delve into the differing cultures of both groups. From there, customer complaint management strategies can be recommended to the restaurant managers. BUSINESS 2009-03-19T09:04:19Z 2009-03-19T09:04:19Z 2009 2009 Final Year Project (FYP) http://hdl.handle.net/10356/15037 en Nanyang Technological University 58 p. application/pdf
institution	Nanyang Technological University
building	NTU Library
continent	Asia
country	Singapore Singapore
content_provider	NTU Library
collection	DR-NTU
language	English
topic	DRNTU::Business::Marketing::Consumer behavior
spellingShingle	DRNTU::Business::Marketing::Consumer behavior Koh, Chiat Ying. Chua, Randy Wei Jing. Phang, Edelina Chang E. Customer complaint behaviour of Singaporeans vs. non-Singaporeans in mid-range restaurants : evidence from generation Y customers.
description	The paper aims to investigate the differences in customer complaint behavior and motivation between Generation Y Singaporeans and Non-Singaporeans in Mid-range restaurants. It also takes a deeper delve into the differing cultures of both groups. From there, customer complaint management strategies can be recommended to the restaurant managers.
author2	Yong Oi Hing Audrey
author_facet	Yong Oi Hing Audrey Koh, Chiat Ying. Chua, Randy Wei Jing. Phang, Edelina Chang E.
format	Final Year Project
author	Koh, Chiat Ying. Chua, Randy Wei Jing. Phang, Edelina Chang E.
author_sort	Koh, Chiat Ying.
title	Customer complaint behaviour of Singaporeans vs. non-Singaporeans in mid-range restaurants : evidence from generation Y customers.
title_short	Customer complaint behaviour of Singaporeans vs. non-Singaporeans in mid-range restaurants : evidence from generation Y customers.
title_full	Customer complaint behaviour of Singaporeans vs. non-Singaporeans in mid-range restaurants : evidence from generation Y customers.
title_fullStr	Customer complaint behaviour of Singaporeans vs. non-Singaporeans in mid-range restaurants : evidence from generation Y customers.
title_full_unstemmed	Customer complaint behaviour of Singaporeans vs. non-Singaporeans in mid-range restaurants : evidence from generation Y customers.
title_sort	customer complaint behaviour of singaporeans vs. non-singaporeans in mid-range restaurants : evidence from generation y customers.
publishDate	2009
url	http://hdl.handle.net/10356/15037
_version_	1772827187252035584

Customer complaint behaviour of Singaporeans vs. non-Singaporeans in mid-range restaurants : evidence from generation Y customers.

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