Fear appeals and stigmatization in HIV/AIDS communications.

• المؤلف الرئيسي: Nguyen, Thi Thanh Huong.
• مؤلفون آخرون: Lee, Wai Peng
• التنسيق: Theses and Dissertations
• منشور في: 2008
• الموضوعات: DRNTU::Social sciences::Communication::Public opinion
• الوصول للمادة أونلاين: http://hdl.handle.net/10356/1645
• المؤسسة: Nanyang Technological University

Based of the Extended Parallel Process Model (EPPM), this research explores the effects of fear appeal messages and the negative portrayal of HIV-infected persons on the stigmatization and discrimination against people living with AIDS.