Reading the 'plus-size'woman in print advertising : a cross-national audience study of mode magazine.
The study explores the representation of ‘plus-size’ women in print advertising in order to trace the ongoing social construction of gender and consider some implications thereof. It accomplishes this in two complementary ways, namely through a textual analysis of twelve print advertisements from Mo...
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Main Author: | Nowak, Anita. |
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Other Authors: | Gan, Su-lin |
Format: | Theses and Dissertations |
Published: |
2008
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/1651 |
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Institution: | Nanyang Technological University |
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