Corporate social responsibility: from zero to action - a case study of Ascendas' CSR campaign.

• Main Author: Wong, Sarah Chung Yeng.
• Other Authors: Koch, Pamela Lynn Tremain
• Format: Theses and Dissertations
• Published: 2010
• Subjects: DRNTU::Social sciences::Communication::Promotional communication::Communication campaigns
• Online Access: http://hdl.handle.net/10356/35709
• Institution: Nanyang Technological University

149 p.