A study on online travel coupon deals

A study on online travel coupon deals

In recent years, group buying websites such as Groupon and LivingSocial have been increasing in popularity, as they continuously expand their online coupon deal offerings to a variety of products and services. Out of these new offerings, online travel coupon deals are unique as they offer discounts...

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Bibliographic Details
Main Authors: Lim, Zhi Hao, Ann, Gee, Wong, Sok Peng
Other Authors: Choo Teck Min
Format: Final Year Project
Language:English
Published: 2013
Subjects:
DRNTU::Business::Marketing::Internet
DRNTU::Business::Marketing::Consumer behavior
Online Access:http://hdl.handle.net/10356/51415
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Institution: Nanyang Technological University
Language: English

Internet

http://hdl.handle.net/10356/51415

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