The erection of switching barriers in the express package delivery industry

Making the best out of your current customers has become a common focus for many firms operating in the product or service industries. 2 strategies (defensive) that can be applied by these firms are the cultivation of customer satisfaction by stepping up service quality, or, the building of barriers...

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Main Authors: Neo, Hwee Koon, Tan, Hwee Hwee, Wong, Fui Sze
Other Authors: Nanyang Business School
Format: Final Year Project
Language:English
Published: 2014
Subjects:
Online Access:http://hdl.handle.net/10356/59708
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Institution: Nanyang Technological University
Language: English
id sg-ntu-dr.10356-59708
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spelling sg-ntu-dr.10356-597082023-05-19T05:44:57Z The erection of switching barriers in the express package delivery industry Neo, Hwee Koon Tan, Hwee Hwee Wong, Fui Sze Nanyang Business School Lee Boon Keng DRNTU::Business Making the best out of your current customers has become a common focus for many firms operating in the product or service industries. 2 strategies (defensive) that can be applied by these firms are the cultivation of customer satisfaction by stepping up service quality, or, the building of barriers that would enhance the probability of return patronage. BUSINESS 2014-05-12T06:26:47Z 2014-05-12T06:26:47Z 1995 1995 Final Year Project (FYP) http://hdl.handle.net/10356/59708 en Nanyang Technological University 90 p. application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
language English
topic DRNTU::Business
spellingShingle DRNTU::Business
Neo, Hwee Koon
Tan, Hwee Hwee
Wong, Fui Sze
The erection of switching barriers in the express package delivery industry
description Making the best out of your current customers has become a common focus for many firms operating in the product or service industries. 2 strategies (defensive) that can be applied by these firms are the cultivation of customer satisfaction by stepping up service quality, or, the building of barriers that would enhance the probability of return patronage.
author2 Nanyang Business School
author_facet Nanyang Business School
Neo, Hwee Koon
Tan, Hwee Hwee
Wong, Fui Sze
format Final Year Project
author Neo, Hwee Koon
Tan, Hwee Hwee
Wong, Fui Sze
author_sort Neo, Hwee Koon
title The erection of switching barriers in the express package delivery industry
title_short The erection of switching barriers in the express package delivery industry
title_full The erection of switching barriers in the express package delivery industry
title_fullStr The erection of switching barriers in the express package delivery industry
title_full_unstemmed The erection of switching barriers in the express package delivery industry
title_sort erection of switching barriers in the express package delivery industry
publishDate 2014
url http://hdl.handle.net/10356/59708
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