Modeling customers' intentions to repurchase online.
Based on the theory of planned behaviour, the social cognitive theory, the flow theory as well as the recent developments in information system research and services marketing research, this thesis examines the customers' intentions to repurchase online in an extended framework of technology ac...
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sg-ntu-dr.10356-74982024-01-12T10:27:38Z Modeling customers' intentions to repurchase online. Li, Shenyu. Nanyang Business School DRNTU::Business::Marketing::Consumer behavior Based on the theory of planned behaviour, the social cognitive theory, the flow theory as well as the recent developments in information system research and services marketing research, this thesis examines the customers' intentions to repurchase online in an extended framework of technology acceptance model (TAM) (Davis 1989). Master of Business 2008-09-18T07:46:31Z 2008-09-18T07:46:31Z 2003 2003 Thesis http://hdl.handle.net/10356/7498 Nanyang Technological University application/pdf |
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DRNTU::Business::Marketing::Consumer behavior Li, Shenyu. Modeling customers' intentions to repurchase online. |
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Based on the theory of planned behaviour, the social cognitive theory, the flow theory as well as the recent developments in information system research and services marketing research, this thesis examines the customers' intentions to repurchase online in an extended framework of technology acceptance model (TAM) (Davis 1989). |
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Nanyang Business School |
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Nanyang Business School Li, Shenyu. |
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Theses and Dissertations |
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Li, Shenyu. |
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Li, Shenyu. |
title |
Modeling customers' intentions to repurchase online. |
title_short |
Modeling customers' intentions to repurchase online. |
title_full |
Modeling customers' intentions to repurchase online. |
title_fullStr |
Modeling customers' intentions to repurchase online. |
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Modeling customers' intentions to repurchase online. |
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modeling customers' intentions to repurchase online. |
publishDate |
2008 |
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http://hdl.handle.net/10356/7498 |
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