Measuring the quality of online professional service : the case of education and training.
This research uses the SERVQUAL model, a well-validated survey instrument widely used to measure service quality in marketing research.
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| Format: | Theses and Dissertations |
| Language: | English |
| Published: |
2008
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| Subjects: | |
| Online Access: | http://hdl.handle.net/10356/7538 |
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| Institution: | Nanyang Technological University |
| Language: | English |
| Summary: | This research uses the SERVQUAL model, a well-validated survey instrument widely used to measure service quality in marketing research. |
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