Measuring the quality of online professional service : the case of education and training.

This research uses the SERVQUAL model, a well-validated survey instrument widely used to measure service quality in marketing research.

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Bibliographic Details
Main Author: Lu, Ai Ai.
Other Authors: Lee, Gilbert A.
Format: Theses and Dissertations
Language:English
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/7538
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Institution: Nanyang Technological University
Language: English
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spelling sg-ntu-dr.10356-75382024-01-12T10:30:34Z Measuring the quality of online professional service : the case of education and training. Lu, Ai Ai. Lee, Gilbert A. Nanyang Business School DRNTU::Business::General::Social aspects This research uses the SERVQUAL model, a well-validated survey instrument widely used to measure service quality in marketing research. Master of Business Administration (Management of Information Technology) 2008-09-18T07:47:03Z 2008-09-18T07:47:03Z 2001 2001 Thesis http://hdl.handle.net/10356/7538 en Nanyang Technological University 113 p. application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
language English
topic DRNTU::Business::General::Social aspects
spellingShingle DRNTU::Business::General::Social aspects
Lu, Ai Ai.
Measuring the quality of online professional service : the case of education and training.
description This research uses the SERVQUAL model, a well-validated survey instrument widely used to measure service quality in marketing research.
author2 Lee, Gilbert A.
author_facet Lee, Gilbert A.
Lu, Ai Ai.
format Theses and Dissertations
author Lu, Ai Ai.
author_sort Lu, Ai Ai.
title Measuring the quality of online professional service : the case of education and training.
title_short Measuring the quality of online professional service : the case of education and training.
title_full Measuring the quality of online professional service : the case of education and training.
title_fullStr Measuring the quality of online professional service : the case of education and training.
title_full_unstemmed Measuring the quality of online professional service : the case of education and training.
title_sort measuring the quality of online professional service : the case of education and training.
publishDate 2008
url http://hdl.handle.net/10356/7538
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