Exploratory study on consumer emotions during sales

This research attempts to explore Consumer Emotions during Sales in Singapore, specifically attempting to identify positive and negative emotions experienced. The VALs model and some other emotion models were used in this research.

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Bibliographic Details
Main Authors:	Bong, Cindy Feng Ling, Tan, Dione Meng Sian, Wong, Chee Wai
Other Authors:	Piron, Francis Maurice Valery
Format:	Final Year Project
Published:	2008
Subjects:	DRNTU::Business::Marketing::Consumer behavior
Online Access:	http://hdl.handle.net/10356/8534
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Institution:	Nanyang Technological University

id	sg-ntu-dr.10356-8534
record_format	dspace
spelling	sg-ntu-dr.10356-85342023-05-19T06:16:17Z Exploratory study on consumer emotions during sales Bong, Cindy Feng Ling Tan, Dione Meng Sian Wong, Chee Wai Piron, Francis Maurice Valery Nanyang Business School DRNTU::Business::Marketing::Consumer behavior This research attempts to explore Consumer Emotions during Sales in Singapore, specifically attempting to identify positive and negative emotions experienced. The VALs model and some other emotion models were used in this research. 2008-09-24T07:22:21Z 2008-09-24T07:22:21Z 2002 2002 Final Year Project (FYP) http://hdl.handle.net/10356/8534 Nanyang Technological University application/pdf
institution	Nanyang Technological University
building	NTU Library
continent	Asia
country	Singapore Singapore
content_provider	NTU Library
collection	DR-NTU
topic	DRNTU::Business::Marketing::Consumer behavior
spellingShingle	DRNTU::Business::Marketing::Consumer behavior Bong, Cindy Feng Ling Tan, Dione Meng Sian Wong, Chee Wai Exploratory study on consumer emotions during sales
description	This research attempts to explore Consumer Emotions during Sales in Singapore, specifically attempting to identify positive and negative emotions experienced. The VALs model and some other emotion models were used in this research.
author2	Piron, Francis Maurice Valery
author_facet	Piron, Francis Maurice Valery Bong, Cindy Feng Ling Tan, Dione Meng Sian Wong, Chee Wai
format	Final Year Project
author	Bong, Cindy Feng Ling Tan, Dione Meng Sian Wong, Chee Wai
author_sort	Bong, Cindy Feng Ling
title	Exploratory study on consumer emotions during sales
title_short	Exploratory study on consumer emotions during sales
title_full	Exploratory study on consumer emotions during sales
title_fullStr	Exploratory study on consumer emotions during sales
title_full_unstemmed	Exploratory study on consumer emotions during sales
title_sort	exploratory study on consumer emotions during sales
publishDate	2008
url	http://hdl.handle.net/10356/8534
_version_	1770565671010172928

Exploratory study on consumer emotions during sales

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