The impact of scent on visual attention
This research is to determine whether a scent has an effect on one's visual attention towards a congruent visual cue or textual cue in the context of an advertisement, to determine whether a scent has an effect on one's visual attention towards an object of a semantically congruent color i...
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Main Author: | Chong, Trinetta Chiao Sing |
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Other Authors: | May Oo Lwin |
Format: | Student Research Poster |
Language: | English |
Published: |
2013
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Subjects: | |
Online Access: | https://hdl.handle.net/10356/94779 http://hdl.handle.net/10220/9043 |
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Institution: | Nanyang Technological University |
Language: | English |
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