Study of how demographics, psychographics, and selection criteria affect the marketing strategies of credit cards in Singapore.
Study of how demographics, psychographics and selection criteria affect the marketing strategies of credit cards in Singapore.
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| Main Authors: | , , |
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| 其他作者: | |
| 格式: | Final Year Project |
| 出版: |
2008
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| 主題: | |
| 在線閱讀: | http://hdl.handle.net/10356/9662 |
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