Exploratory study on the retail and marketing environment in Singapore.

This applied research project was carried out as an exploratory study to determine whether the presence of anchor stores play a significant role in affecting customer’s patronage decisions to shopping malls.

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Bibliographic Details
Main Authors:	Foo, Joyce Yin Yin., Zhou, Shuwei., Chang, Diana Suet Yarn.
Other Authors:	Low, Peter Issac Siow Siam
Format:	Final Year Project
Published:	2008
Subjects:	DRNTU::Business::Marketing::Consumer behavior
Online Access:	http://hdl.handle.net/10356/9798
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Institution:	Nanyang Technological University

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record_format	dspace
spelling	sg-ntu-dr.10356-97982023-05-19T05:41:42Z Exploratory study on the retail and marketing environment in Singapore. Foo, Joyce Yin Yin. Zhou, Shuwei. Chang, Diana Suet Yarn. Low, Peter Issac Siow Siam Nanyang Business School DRNTU::Business::Marketing::Consumer behavior This applied research project was carried out as an exploratory study to determine whether the presence of anchor stores play a significant role in affecting customer’s patronage decisions to shopping malls. 2008-09-24T07:36:30Z 2008-09-24T07:36:30Z 2005 2005 Final Year Project (FYP) http://hdl.handle.net/10356/9798 Nanyang Technological University application/pdf
institution	Nanyang Technological University
building	NTU Library
continent	Asia
country	Singapore Singapore
content_provider	NTU Library
collection	DR-NTU
topic	DRNTU::Business::Marketing::Consumer behavior
spellingShingle	DRNTU::Business::Marketing::Consumer behavior Foo, Joyce Yin Yin. Zhou, Shuwei. Chang, Diana Suet Yarn. Exploratory study on the retail and marketing environment in Singapore.
description	This applied research project was carried out as an exploratory study to determine whether the presence of anchor stores play a significant role in affecting customer’s patronage decisions to shopping malls.
author2	Low, Peter Issac Siow Siam
author_facet	Low, Peter Issac Siow Siam Foo, Joyce Yin Yin. Zhou, Shuwei. Chang, Diana Suet Yarn.
format	Final Year Project
author	Foo, Joyce Yin Yin. Zhou, Shuwei. Chang, Diana Suet Yarn.
author_sort	Foo, Joyce Yin Yin.
title	Exploratory study on the retail and marketing environment in Singapore.
title_short	Exploratory study on the retail and marketing environment in Singapore.
title_full	Exploratory study on the retail and marketing environment in Singapore.
title_fullStr	Exploratory study on the retail and marketing environment in Singapore.
title_full_unstemmed	Exploratory study on the retail and marketing environment in Singapore.
title_sort	exploratory study on the retail and marketing environment in singapore.
publishDate	2008
url	http://hdl.handle.net/10356/9798
_version_	1770565674807066624

Exploratory study on the retail and marketing environment in Singapore.

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