Strategic alliance as an entry strategy into markets dominated by major corporations
Research Paper Series (National University of Singapore. Faculty of Business Administration); 1998-062
Saved in:
Main Authors: | Lee, Khai Sheang, Lim, Guan Hua, Tan Soo Jiuan |
---|---|
其他作者: | FINANCE & ACCOUNTING |
格式: | Working Paper/Technical Report |
出版: |
2018
|
在線閱讀: | http://scholarbank.nus.edu.sg/handle/10635/140250 |
標簽: |
添加標簽
沒有標簽, 成為第一個標記此記錄!
|
機構: | National University of Singapore |
相似書籍
-
SMEs market entry strategy : substitution instead of niching
由: Lim, Guan Hua, et al.
出版: (2018) -
SME's MARKET ENTRY STRATEGY: SUBSTITUTION INSTEAD OF NICHING
由: LIM GUAN HUA, et al.
出版: (2018) -
Gray marketing as a low cost market penetration strategy for entrepreneurs: conceptual model and case examples
由: Lim, Guan Hua, et al.
出版: (2018) -
Country and entry mode strategies under bounded rationality : insights from the Shapley value concept
由: Lee, Khai Sheang, et al.
出版: (2018) -
Market penetration strategies for entrepreneurs - theory and Asian SMEs experiences
由: Lee, Khai Sheang, et al.
出版: (2018)