The effects of consumer expertise of evoked set size and service loyalty
Research Paper Series (National University of Singapore. Faculty of Business Administration); 2002-015
Saved in:
Main Authors: | Wirtz, Jochen, Mattila, Anna S., Teo, Swee Cheok |
---|---|
Other Authors: | MARKETING |
Format: | Working Paper/Technical Report |
Published: |
2018
|
Online Access: | http://scholarbank.nus.edu.sg/handle/10635/140430 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Institution: | National University of Singapore |
Similar Items
-
The roles objective and self-assessed knowledge in the consumer search process
by: Wirtz, Jochen, et al.
Published: (2018) -
Consumer responses to compensation, speed of recovery and apology after a service failure
by: Wirtz, Jochen, et al.
Published: (2018) -
Consumer complaining to firms : the determinants of channel choice
by: Wirtz, Jochen, et al.
Published: (2018) -
The role of pre-consumption affect in post-purchase evaluations of services - an experimental investigation
by: Wirtz, Jochen, et al.
Published: (2018) -
Prediction of Evoked Set Size Using Cognitive and Personality Variables
by: TAN, Chin Tiong
Published: (1981)