Mobile advertising: An empirical study of advertising response and search behavior
ICIS 2009 Proceedings - Thirtieth International Conference on Information Systems
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| Main Authors: | , , |
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| 格式: | Conference or Workshop Item |
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2013
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| 在線閱讀: | http://scholarbank.nus.edu.sg/handle/10635/43002 |
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| 機構: | National University of Singapore |