The effects of incentives, deal proneness, satisfaction and tie strength on word-of-mouth behaviour

The effects of incentives, deal proneness, satisfaction and tie strength on word-of-mouth behaviour

10.1108/09564230210425340

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Bibliographic Details
Main Authors: Wirtz, J., Chew, P.
Other Authors: MARKETING
Format: Article
Published: 2013
Subjects:
Customer satisfaction
Effectiveness
Incentives
Purchasing
Recommendations
Online Access:http://scholarbank.nus.edu.sg/handle/10635/43818
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Institution: National University of Singapore
id sg-nus-scholar.10635-43818
record_format dspace
spelling sg-nus-scholar.10635-438182023-10-26T08:40:05Z The effects of incentives, deal proneness, satisfaction and tie strength on word-of-mouth behaviour Wirtz, J. Chew, P. MARKETING Customer satisfaction Effectiveness Incentives Purchasing Recommendations 10.1108/09564230210425340 International Journal of Service Industry Management 13 2 141-162 2013-10-09T02:46:04Z 2013-10-09T02:46:04Z 2002 Article Wirtz, J., Chew, P. (2002). The effects of incentives, deal proneness, satisfaction and tie strength on word-of-mouth behaviour. International Journal of Service Industry Management 13 (2) : 141-162. ScholarBank@NUS Repository. https://doi.org/10.1108/09564230210425340 09564233 http://scholarbank.nus.edu.sg/handle/10635/43818 000176060900002 Scopus
institution National University of Singapore
building NUS Library
continent Asia
country Singapore
Singapore
content_provider NUS Library
collection ScholarBank@NUS
topic Customer satisfaction
Effectiveness
Incentives
Purchasing
Recommendations
spellingShingle Customer satisfaction
Effectiveness
Incentives
Purchasing
Recommendations
Wirtz, J.
Chew, P.
The effects of incentives, deal proneness, satisfaction and tie strength on word-of-mouth behaviour
description 10.1108/09564230210425340
author2 MARKETING
author_facet MARKETING
Wirtz, J.
Chew, P.
format Article
author Wirtz, J.
Chew, P.
author_sort Wirtz, J.
title The effects of incentives, deal proneness, satisfaction and tie strength on word-of-mouth behaviour
title_short The effects of incentives, deal proneness, satisfaction and tie strength on word-of-mouth behaviour
title_full The effects of incentives, deal proneness, satisfaction and tie strength on word-of-mouth behaviour
title_fullStr The effects of incentives, deal proneness, satisfaction and tie strength on word-of-mouth behaviour
title_full_unstemmed The effects of incentives, deal proneness, satisfaction and tie strength on word-of-mouth behaviour
title_sort effects of incentives, deal proneness, satisfaction and tie strength on word-of-mouth behaviour
publishDate 2013
url http://scholarbank.nus.edu.sg/handle/10635/43818
_version_ 1781411223321968640

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