A parsimonious model of stockkeeping-unit choice
10.1509/jmkr.40.3.351.19232
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Main Authors: | Ho, T.-H., Chong, J.-K. |
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Other Authors: | MARKETING |
Format: | Review |
Published: |
2013
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Online Access: | http://scholarbank.nus.edu.sg/handle/10635/43914 |
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Institution: | National University of Singapore |
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