The Role of Color in Influencing Trust The Role of Color in Influencing Trust in e-Commerce Web Site

MWAIS 2007 Proceedings

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Bibliographic Details
Main Authors: Sasidharan, Sharath, Dhanesh, Ganga S.
Other Authors: COMMUNICATIONS AND NEW MEDIA
Format: Conference or Workshop Item
Language:English
Published: Association for Information Systems 2014
Online Access:http://scholarbank.nus.edu.sg/handle/10635/99059
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Institution: National University of Singapore
Language: English