Customer Satisfaction Index of Singapore: Executive Summary 2007

Customer Satisfaction Index of Singapore: Executive Summary 2007

The Institute of Service Excellence at Singapore Management University was appointed by the Workforce Development Agency (WDA) to implement and maintain an annual benchmark for service related industries in Singapore. The 2007 Customer Satisfaction Index of Singapore (CSISG 2007) is based on data fr...

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Bibliographic Details
Main Author: Institute of Service Excellence, SMU
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2008
Subjects:
Customer satisfaction
Singapore
industry
service excellence
Asian Studies
Hospitality Administration and Management
Sales and Merchandising
Online Access:https://ink.library.smu.edu.sg/ises_research/6
https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1002&context=ises_research
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Institution: Singapore Management University
Language: English
Description
Summary:The Institute of Service Excellence at Singapore Management University was appointed by the Workforce Development Agency (WDA) to implement and maintain an annual benchmark for service related industries in Singapore. The 2007 Customer Satisfaction Index of Singapore (CSISG 2007) is based on data from a nationwide survey conducted between May 1 and July 23 2007. This survey was designed by the National Quality Research Center (NQRC) at the University of Michigan and modeled after the American Customer Satisfaction Index (ACSI).

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