Consumer Behavior: Theoretical Perspectives
Saved in:
Main Authors: | MONTGOMERY, David B., Ward, S. |
---|---|
Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
1973
|
Subjects: | |
Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/1629 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Institution: | Singapore Management University |
Language: | English |
Similar Items
-
Perceived Politics and Employee Outcomes: A Test of Competing Theoretical Perspectives
by: FERRIS, D. Lance, et al.
Published: (2009) -
Extending and refining the dialectic perspective on innovation: There is nothing a practical as a good theory; nothing as theoretical as a good practice
by: BLEDOW, Ronald Joachim, et al.
Published: (2009) -
Designing Successful Executive Program on Creativity: Theoretical Approaches and Practical Challenges in Asia
by: TAN, Gilbert Yip Wei
Published: (2004) -
Consumer mindsets
by: MATHUR, Pragya, et al.
Published: (2017) -
The Influence of Cognitive and Affective Reactions to Feedback on Subsequent Goals: Role of Behavioral Inhibition/Activation
by: Ilies, R., et al.
Published: (2010)