One Health messaging about bats and rabies: How framing of risks, benefits and attributions can support public health and wildlife conservation goals

Context Improving awareness to prevent exposure to rabies from bats is a public health priority. However, messages about bats and rabies often sensationalise this issue and represent bats in a negative way, which can negatively affect support for bat conservation. Aims The conflicts between public h...

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Bibliographic Details
Main Authors: LU, Hang, MCCOMAS, Katherine A., BUTTKE, Danielle E., ROH, Sungjong, WILD, Margaret A., DECKER, Daniel J.
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2017
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Online Access:https://ink.library.smu.edu.sg/lkcsb_research/5392
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Institution: Singapore Management University
Language: English