Building effective media relations with social media influencers
Saved in:
Main Authors: | PANG, A., TAN, E. Y., KWAN, T. Y., LIM, R. S., LAKHANPAL, P. B. |
---|---|
Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2014
|
Subjects: | |
Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/6080 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Institution: | Singapore Management University |
Language: | English |
Similar Items
-
Building effective media relations with social media influencers in Singapore
by: PANG, A., et al.
Published: (2016) -
Effective media relations across the crisis lifecycle: Media influencers’ perspectives for online and offline engagement
by: PANG, A., et al.
Published: (2015) -
Social media influencers as crisis risks: Impact of personal indiscretions on professional endorsements
by: SNG,, et al.
Published: (2018) -
Parody social media accounts: Influence and impact on organizations during crisis
by: WAN,, et al.
Published: (2013) -
When a pandemic strikes: Towards the social media pandemic communication model
by: LIM, R., et al.
Published: (2018)