Pinduoduo: Empowering farmers with an e-commerce platform

A case study on how Pinduoduo's dedicated portal has helped farmers during the Covid-19 outbreak.

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Main Authors: LIANG, Hao, CHEAH, Sin Mei
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2020
Subjects:
Online Access:https://ink.library.smu.edu.sg/lkcsb_research/6984
https://ink.library.smu.edu.sg/context/lkcsb_research/article/7983/viewcontent/8_AMI14_PinDuoDuo.pdf
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Institution: Singapore Management University
Language: English
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spelling sg-smu-ink.lkcsb_research-79832022-04-13T05:17:34Z Pinduoduo: Empowering farmers with an e-commerce platform LIANG, Hao CHEAH, Sin Mei A case study on how Pinduoduo's dedicated portal has helped farmers during the Covid-19 outbreak. 2020-11-01T07:00:00Z text application/pdf https://ink.library.smu.edu.sg/lkcsb_research/6984 https://ink.library.smu.edu.sg/context/lkcsb_research/article/7983/viewcontent/8_AMI14_PinDuoDuo.pdf http://creativecommons.org/licenses/by-nc-nd/4.0/ Research Collection Lee Kong Chian School Of Business eng Institutional Knowledge at Singapore Management University Social responsibility Shared value Community development E-Commerce Innovation Technology China Agribusiness Asian Studies E-Commerce
institution Singapore Management University
building SMU Libraries
continent Asia
country Singapore
Singapore
content_provider SMU Libraries
collection InK@SMU
language English
topic Social responsibility
Shared value
Community development
E-Commerce
Innovation
Technology
China
Agribusiness
Asian Studies
E-Commerce
spellingShingle Social responsibility
Shared value
Community development
E-Commerce
Innovation
Technology
China
Agribusiness
Asian Studies
E-Commerce
LIANG, Hao
CHEAH, Sin Mei
Pinduoduo: Empowering farmers with an e-commerce platform
description A case study on how Pinduoduo's dedicated portal has helped farmers during the Covid-19 outbreak.
format text
author LIANG, Hao
CHEAH, Sin Mei
author_facet LIANG, Hao
CHEAH, Sin Mei
author_sort LIANG, Hao
title Pinduoduo: Empowering farmers with an e-commerce platform
title_short Pinduoduo: Empowering farmers with an e-commerce platform
title_full Pinduoduo: Empowering farmers with an e-commerce platform
title_fullStr Pinduoduo: Empowering farmers with an e-commerce platform
title_full_unstemmed Pinduoduo: Empowering farmers with an e-commerce platform
title_sort pinduoduo: empowering farmers with an e-commerce platform
publisher Institutional Knowledge at Singapore Management University
publishDate 2020
url https://ink.library.smu.edu.sg/lkcsb_research/6984
https://ink.library.smu.edu.sg/context/lkcsb_research/article/7983/viewcontent/8_AMI14_PinDuoDuo.pdf
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